{"id":4812,"date":"2017-07-19T16:31:20","date_gmt":"2017-07-19T08:31:20","guid":{"rendered":"https:\/\/www.spacious.hk\/en\/blog\/?p=4812"},"modified":"2019-10-30T09:46:48","modified_gmt":"2019-10-30T01:46:48","slug":"5-online-marketing-tactics-property-agents-should-know-to-get-3x-enquiries","status":"publish","type":"post","link":"https:\/\/www.spacious.hk\/en\/blog\/5-online-marketing-tactics-property-agents-should-know-to-get-3x-enquiries","title":{"rendered":"5 Online Marketing Tactics Property Agents Should Know to Get 3x Enquiries"},"content":{"rendered":"

Recently, an agent told me that his company is getting more enquiries from Spacious<\/a> than the other platforms in Hong Kong. He shared the data with me and let me have a look on the comparison of the three major platforms.<\/span><\/p>\n

\"\"<\/a><\/p>\n

From the above table, one could see Spacious has been giving more \u2013 even a triple number of enquiries than the other two platforms since January.<\/span><\/p>\n

What makes Spacious and this client getting much more enquiries than their major competitors, and what are the major components that make a online real estate platform stand out from others? We might drill it down from 5 different angles as follow:<\/span><\/p>\n

(1) <\/span>A good online platform should trace the number of enquiries received by each agent, the overall conversion rate and that of each client. An efficient platform would have a minimum conversion rate of 5%, while Spacious has an average of 7% to 22% conversion rate<\/strong> – much higher than the average 1% in the industry.<\/span><\/p>\n

(2) A normal company would usually spend its digital marketing budget on increasing website traffic – so that the company could have higher bargaining power in making related revenues. On the contrary, Spacious spends the marketing budget FOR agents and landlords<\/strong> – we mainly target at increasing enquiries<\/strong>.<\/span>
\n<\/span>Let\u2019s imagine if you have paid $1,000 to a platform. Which one would you choose – a platform which spends your $1,000 on overall traffic of the site, or the one which spends your $1,000 on increasing your number of enquiries?<\/span><\/p>\n

(3) During home-searching, both agents and buyers might encounter some problems. A good platform should have a team of professional customer services officers<\/strong> to assist clients – and more importantly, on a 24\/7 basis.<\/span><\/p>\n

(4) When it comes to an online platform, one can hardly avoid any technical issues. Some of our competitors actually outsourced their technical teams to overseas offices. There is a Chinese idiom – \u201cWater afar off quenches not fire\u201d – so better not expect too much from those technicians from another side of the Earth! Instead, Spacious has a team of technicians based in Hong Kong<\/strong> and they are always ready to help clients with any technical problems.<\/span><\/p>\n

(5) More and more home buyers use Internet as a source of information during the house-hunting process. Spacious provides users a mobile app and website with mobile optimized interface, which is essential for the current digital era \u2013 that buyers could search for ideal listings anytime, anywhere<\/strong> using their mobile devices, and even contact the sellers with in-app messenger<\/strong>.<\/span><\/p>\n

\"\"<\/a><\/p>\n

Spacious platform provides plenty of data analysis, news and blog articles on Hong Kong property market, helping you make the best investment decision. It also has a easy-to-use mobile app. Agents and buyers can reach each other through the app, and the transaction process can thus be sped up. Furthermore, Spacious has a report system, which allows users to report fraudulent or problematic listings. This prevents fake listings and agents with unsatisfied service from wasting buyers\u2019 home searching time.<\/span><\/p>\n

If you would like to triple your enquiries, please do not hesitate to contact us at 3460 4713 or <\/span>business@spacious.hk<\/span><\/a> for more details.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Recently, an agent told me that his company is getting more enquiries from Spacious than the other platforms in Hong Kong. He shared the data with me and let me have a look on the comparison of the three major platforms. From the above table, one could see Spacious has been giving more \u2013 even a triple number of enquiries […]<\/p>\n","protected":false},"author":2,"featured_media":4815,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[74],"tags":[206,205,207],"class_list":["post-4812","post","type-post","status-publish","format-standard","hentry","category-hong-kong-property","tag-online-marketing","tag-online-marketing-tips-for-agents","tag-property-agent-tips"],"_links":{"self":[{"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/posts\/4812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/comments?post=4812"}],"version-history":[{"count":0,"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/posts\/4812\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/media\/4815"}],"wp:attachment":[{"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/media?parent=4812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/categories?post=4812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.spacious.hk\/en\/blog\/wp-json\/wp\/v2\/tags?post=4812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}